Co-founders Jerry VanderMarel and Scott Bagby decided to, change the prevailing industry paradigm. They wanted to build high performance loudspeakers locally. They wanted to custom-design their speaker components based on science, not speculation. And they wanted to make them available at prices that everyone would appreciate. To do it, Jerry and Scott tapped smart university audio researchers and the detailed scientific findings from audio studies conducted by the National Research Council of Canada. Their goal was to achieve a level of performance that would erase the speaker itself from the equation.

Pure, lifelike audio, uninhibited by coloration, unrestrained in its ability to translate power into sound. And to do it at a price that would allow anyone to experience this magic. Jerry (sales, marketing, advertising) and Scott (design, manufacturing) gathered a team of dedicated audiophiles and engineers (and engineers who were audiophiles), and from these humble beginnings, Paradigm was born.